Building a brand isn’t linear. It’s interconnected.
Positioning affects communication.
Communication shapes performance.
Performance feeds back into strategy.
It’s all entangled – and we bring this all together so you can build iconic brands.
A full-spectrum brand-building framework for early-stage DTC companies that want to be unforgettable – and iconic.
Introducing
A structured, hands-on 90-day Growth Program for 0→1 D2C founders
TrueNorth, is a 90-Day D2C Growth Program designed to help you:
This program is designed for:
This is not an execution retainer.
This is focused 3-month program to build clarity into your D2C business.
I am Vasundhara, a Brand Strategy & Growth Consultant, and I have worked with 12+ D2C brands on exactly this. Here are some examples –
Kiro Beauty
Mai Soli (Fashion & Lifestyle)
Nippetals (Fashion & Lifestyle)
Sacred Grove
Gubbachhi (Kids)
FAE Beauty – FAE Studio
End-to-end ownership & execution of FAE Studio – Consumer Research, User Flow Design, Web Development, Project & Campaign Management, Post-Purchase Analytics
SkinInspired (Luxury Skincare)
Led D2C for the brand – from creative ideation to retention marketing strategies.
Defined the brand’s positioning & GTM Strategy, and led campaigns for lead generation.
The Entangled Framework:
1. Clarify
Unearth your brand’s core identity and position it uniquely in the market.
2. Create
Translate strategy into compelling narratives and visuals that captivate your audience.
3. Convert
Implement performance-driven tactics to turn engagement into lasting customer relationships.
I will also help you define your optimal team structure.
And train your team on all of the above so you can grow your brand SUSTAINABLY!
“Working with Vasundhara on FAE studio has been a pleasure. She took our idea, and helped bring it to life. She is an excellent researcher, thinker and executor – the holy trinity! Vasundhara challenged herself and the status quo with respect to how far we could push the envelope to make our consumers make quicker more confident purchase decisions – and helped us execute our project wonderfully!”
Founder, FAE Beauty
“Vasundhara has been a key partner in building Sacred Grove from the very first month.
Over the past year and a half of working with VJ, three aspects of her way of working have stood out for me ; 1. Clear thinking and ability to do/recommend what’s right for the business. That is ALWAYS her first priority 2. The ability to break down a complex problem statement into simple, actionable items and 3. The sincerity(and genuine interest) with which she closes any work commitment.”
Founder, Sacred Grove
If you liked what you read above, let’s get on a call to discuss synergies.
Or drop your details below & I will get in touch with you
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